SEO Training

SEO Training Melbourne

SEO, SEM, Google AdWords, Google My Business.

These are all marketing terms that you may have heard of but don’t understand. Without understanding the differences, or the impact, your marketing strategy may suffer, so it’s important that you have a basic knowledge of the differences at the very least.

SEO Training Explained

SEO Consultant James, can offer SEO training. His training will help you understand what search engine algorithms are and how they can affect your Google search ranking. This knowledge will then help you create an effective SEO strategy, which involves keyword search and how to select the best keywords based on consumer psychology and search habits. It will also help you conduct your own on-page SEO analysis to identify strong points and any areas of weakness that need improvement.

Keyword search is the words that you choose to add to your keyword list. Basically they are the words that people who are searching for your product typically use. Sometimes there will be dozens, if not hundreds of keywords. Each keyword is chosen carefully to give you maximum exposure. You can use these keywords when creating your on-page SEO content and that way you will be more easily found. We can teach you how to search for keywords. We can also teach you what keywords you should exclude. Each keyword is carefully selected based on the maximum possible return.

Your on-page SEO content isn’t where your SEO strategy should end either, you also need to think about other ways to improve your current SEO. Another way to improve your Google ranking is with back-links and a white hat back linking strategy combined with a good content and keyword strategy.

Let us show you under the bonnet and teach you what the experts are doing.